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I'm writing this from a hotel overlooking Niagara Falls. We pulled in last night after a six-hour drive. The kids spent 20 minutes staring over the railing trying to figure out where all the water comes from and where it could possibly be going. My youngest accepted my "geography" answer with the silent disappointment of someone who suspects she's been lied to but can't prove it yet. Anyway. Let me tell you about what's happening inside the sprint. I checked into the community last night and three things had happened in 24 hours that are worth telling you about. The first was a member who closed their second client. Same niche as their first, same offer stack, same pitch. The first one took a week of conversations. The second one took two messages. The reason: they used the first client as the case study in their second outreach, and the second prospect didn't need to be convinced because the proof already existed. This is what compound recurring revenue looks like. It doesn't grind. It accelerates. The second was a member who'd already been running an agency for a few years. They hadn't planned to "join" the sprint exactly. They were going to skim it for ideas. Three days in, they pulled apart their entire offer, replaced it with the two-service stack, and rebuilt their pricing page in an afternoon. They closed their first client on the new offer 48 hours after the page went live. Their words: "I made more on this one client than my old offer was generating in a year." The third was a member who'd been on the sidelines for years. Watched my videos. Read the emails. Bookmarked the page. Never pulled the trigger. They joined the sprint last week. They closed their first client on Day 5. They posted a screenshot of the recurring billing confirmation with three words: "It actually works." It actually works. That's the part I want you to sit with for a second. There's a version of this story you've probably been telling yourself for a while. That this kind of thing works for other people, but you have some specific reason it won't work for you. You're too new. You're too experienced and stuck. You don't have enough time. You don't have the right network. You're not in the right industry. You're not technical enough. You're too technical and overthink it. Every member I just told you about had one of those stories. They joined anyway. The sprint structure didn't care about their story. The system didn't care about their story. The clients they closed didn't care about their story. The recurring revenue didn't care about their story. The thing they all had in common is that they decided to do it instead of decide whether to do it. You can join right now and walk into the same community, same templates, same path. The sprint round is still open through the rest of the trip. Walk in mid-momentum and start where they are → We're spending the day at the falls. Heading east tomorrow. Talk soon. Adam P.S. My youngest has asked twice now if it's possible to swim in the falls. She accepts the answer "no" but suspects there might be a workaround. I admire the persistence and am also slightly concerned. |
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I'm writing this from a beach front cottage on the Atlantic. We're spending three nights here. The kids have officially declared this their favorite stop of the trip, beating out the wildlife park, the falls, and several pools that had been previous front-runners. The deciding factor was a coastal walk we did yesterday that involved both rocks and a large starfish that two of them touched and two of them refused to. I will not be naming names. We're roughly one week from the end of the trip....
I'm writing this from the easternmost stop of the trip. The hotel is a few blocks from the water. The kids are negotiating with my wife about whether they can swim in the ocean, which has been informed by the fact that the water temperature here in May is the kind of cold that triggers an immediate evolutionary response in human bodies. I want to tell you what's been happening in the community over the last three weeks. I checked the threads and emails in my inbox yesterday and pulled...
We had a conversation in the van yesterday I want to tell you about. We were on a stretch of highway near the coast. The kids had been entertaining themselves with a road game involving license plates and increasingly aggressive trade negotiations. My oldest was sitting up front, which he'd negotiated as a privilege earlier in the week. The other kids were in the back, deep in their own world. He turned to me and said, "Dad, do you know what you're doing right now is unusual?" I asked him...